Campaigns and lobbying

Every day in the UK, 17 babies are stillborn or die shortly after birth. Sands believes that many of these deaths are preventable, and that this level of baby loss is completely unacceptable.

Our Why17? campaign was launched to raise awareness of the issues surrounding baby loss and to initiate a public debate about stillbirth and neonatal death. Ultimately, our aim is to work with key parties to develop a national strategy to reduce the rates of baby loss.

Following successful launches of the Why17? campaign in Westminster and the devolved governments during 2009 and early 2010, and the launch of our Saving Babies' Lives Report 2009, we are returning to Westminster in January 2012 to launch a new report, Preventing Babies' Deaths: What Needs To Be Done.

Our campaigning priorities

to ensure that resources are sufficiently allocated to better support those parents who suffer the loss of a baby
to see improvements in maternity services to reduce the unnecessary loss of babies’ lives
a comprehensive review of all stillbirths and neonatal deaths so that we can learn what went wrong and change practice accordingly
increased funding for research into the prevention of stillbirths and neonatal deaths

For more information on our current campaigning priorities, click here.

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